Senegal is the first country in French-speaking Africa to benefit from the “Boost your business with Facebook” project aimed at benefiting 1,000 SMEs.
Launched Thursday, October 11 in Dakar, the pilot phase will chaperone 1,000 small and medium enterprises (SMEs) in the regions of Dakar, Thies, Saint-Louis and Ziguinchor.
According to Sherry Dzinovera, a member of Facebook’s team for sub-Saharan Africa, “In other English-speaking African countries, including Kenya, South Africa and Ethiopia, this project has helped to frame 30,000 SMEs since its creation. launch two years ago “.
For its part, Aïda Ndiaye, Facebook’s public relations officer for French-speaking Africa said that “the company is committed to helping Senegal and Africa develop SMEs. With the company, small businesses can easily become very large companies.
Recall that Facebook is an American company created in 2004 by Mark Zuckerberg. Initially focused on the social network Facebook, the company bought Instagram in 2012, as well as WhatsApp and Oculus VR in 2014.
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